Africa on your shelves, in one click.
AFD44 supplies wholesalers, supermarkets, restaurants, grocery stores, institutions and associations with authentic African food products — and also delivers to private customers through its online shop. Wide catalogue, fair prices.
You are… ?
Choose your journey: professional prices excl. VAT or retail shop incl. VAT.
Business
Wholesalers, supermarkets, restaurants, grocers and institutions: volume pricing excl. VAT, bulk packaging, international freight.
- Prices excl. VAT once your account is approved
- Minimum order €1,000 excl. VAT (France)
- Air or sea freight included in the invoice
Private customer
Order for yourself: online shop, all-inclusive prices incl. VAT, delivery in mainland France.
- Prices incl. VAT, no trade account needed
- Non-perishable products only
- Weight-based delivery, mainland France
Every flavour of the continent
+290 catalogue references, sourced directly from the best African producers.
Our products come straight from the producers
We buy from local cooperatives and factories, with no white labelling and no unnecessary middlemen. Hover a highlighted country to see what we source there.
2 partner countries
115 references bought directly from African producers and cooperatives. Hover or tap a highlighted country on the map to see the details.
The partner your business needs
France & worldwide
All of France and worldwide, through our specialised logistics partners.
Controlled quality
Traceability, European food safety standards.
Direct sourcing
Partner producers and cooperatives across the continent.
Wholesale pricing
Volume discounts and tiered trade terms.
African food wholesaler for trade customers
AFD44 is a wholesaler specialising in African food products, based in Paris and dedicated to trade customers throughout France and abroad. Wholesalers, retail chains, restaurants, grocers, local authorities and associations find here a catalogue of over 290 references sourced from producers in West Africa, Central Africa and North Africa. Our purpose: to become your reference supplier for every flavour of the African continent, with the reliability and consistency B2B activity demands.
Our offer covers dry goods (fragrant rice, fonio, cassava flour, millet semolina, pulses, couscous), African drinks (hibiscus, ginger, exotic sodas, baobab juice), frozen products (fish, meat, leafy greens), fresh produce (yam, cassava, plantain, okra) as well as the condiments, spices and snacks typical of African cooking.
Professional delivery across France and international shipping
From our Paris logistics base, AFD44 ships anywhere in mainland France and delivers to Belgium, Luxembourg, Germany, Spain, Italy, the Netherlands, Portugal, Switzerland, the United Kingdom, the United States and Canada. Our specialised logistics partners handle transport, including the cold chain for frozen and fresh products, in strict compliance with European food safety standards.
Wholesale pricing, product advice and a dedicated trade account
By opening a trade account, you gain access to tiered wholesale prices based on your volumes, a tailored catalogue and an online portal to place orders, track deliveries and view invoices around the clock. Our sales team helps you select the references best suited to your menu or your customers, and offers product trials before you commit. For any specific request — listing a new product, private-label packaging, seasonal volumes — contact our customer service directly: we study every project individually.
Why choose AFD44 as your African wholesaler?
Our difference rests on three pillars: direct sourcing from trusted importers — a guarantee of authenticity and competitive prices; professional logistics calibrated for B2B requirements (short lead times, regular frequency, suitable transport); and human support, because a food wholesaler is more than a catalogue: it is a partner who understands your trade, your constraints and the food culture of your customers. Whether you are a wholesaler, a supermarket, an African restaurant, an Afro-Caribbean grocery store, a food truck, an event catering business, an institution or an association, AFD44 puts dedicated African food expertise at your service.
Ready to order from AFD44?
Businesses: open your account to access wholesale prices excl. VAT and online ordering. Private customers: order directly in the shop, prices shown incl. VAT.